Project Overview
Acme Stamp, a premium provider of custom stamps and marking solutions, struggled to gain online visibility and attract potential customers. Their existing website was outdated, had poor SEO optimization, and lacked a strong paid advertising strategy. As a result, they faced low traffic, minimal conversions, and limited brand recognition.
Challenges & Constraints
- Low organic traffic due to weak SEO strategies.
- Poor website design leading to a high bounce rate.
- Ineffective search engine advertising (SEA) campaigns with low ROI.
- Difficulty in ranking for competitive industry keywords.
Project Solution
To address these challenges, OhBoost implemented a three-phase strategy to enhance Acme Stamp’s online presence and boost conversions:
1. Website Redesign & Optimization
- Developed a responsive and user-friendly website to improve UX and engagement.
- Optimized website speed, mobile responsiveness, and UI/UX for better conversions.
- Implemented strong call-to-actions (CTAs) to increase lead generation.
2. Search Engine Optimization (SEO)
- Conducted in-depth keyword research and implemented high-ranking search terms.
- Optimized on-page SEO elements including meta titles, descriptions, and structured data.
- Developed high-quality content and blog articles to improve domain authority.
- Built authoritative backlinks to boost search engine rankings.
3. Search Engine Advertisement (SEA) Strategy
- Designed highly targeted Google Ads campaigns to maximize conversions.
- Optimized ad copies, bidding strategies, and keyword targeting for lower CPC.
- Implemented remarketing campaigns to re-engage potential customers.
- Monitored and adjusted campaigns regularly for better ROI.
Results & Impact
Our strategic approach delivered remarkable improvements for Acme Stamp, driving increased visibility and business growth:
- 150% Increase in Organic Traffic within 6 months.
- 40% Decrease in Bounce Rate due to improved website design and user experience.
- 3X ROI on Google Ads with higher conversion rates and optimized spending.
- Improved Search Rankings, placing Acme Stamp on the first page for targeted industry keywords.
- 20% Increase in Sales through a combination of organic search and paid ads.